Working towards a more compassionate world through education and advocacy

"Humans think they are smarter than dolphins because we build cars and buildings and start wars, etc.,and all that dolphins do is swim in the water, eat fish, and play around. Dolphins believe that they are smarter for exactly the same reasons."

Douglas Adams (1952-2001)

Compassionate living.

The food you choose has a direct effect on how farm animals live

First and foremost it is about knowing which choices to make at the supermarket. The simple act of grocery shopping and buying free-range alternatives provides the greatest opportunity to vote for kinder farming methods.


There are important decisions to be made everytime you shop:


Factory farms: unfortunately do exist because uninformed shoppers purchase their products. If you disagree with the way intelligent pigs, for example, are confined to metal stalls/crates or laying hens that are crushed into cages, and the general bad treatment of mass produced farmed animals, join the growing number of South Africans who choose free range alternatives to factory-farmed products.


Think twice about ham and bacon: There are 100 000 breeding sows in South Africa producing the piglets that provide ham and bacon and other pork products. Most of these pregnant sows spend their entire lives in metal cages known as stalls and crates, in which they cannot move backwards, forwards or sideways. They never get to use the legs they were born with.


Think twice about eggs: Egg-laying hens on factory or ‘battery’ farms, are forced to spend their lives inside tiny cages where the living space for each is less than the size of an A4 sheet of paper. Because of the frustration the hens experience in these cages, they are debeaked and often declawed to prevent injury to each other. After 18 months, when their egg production drops from one egg every 25 hours to one every 32 – 34 hours, they are considered ‘spent’ and are crated and sold live to informal settlements. There are 26 million laying hens trapped in battery cages in South Africa.


Consider your milk:  Dairy cows are impregnated each year so that they may produce milk (mammals only lactate after giving birth) for human consumption. Male calves born into this industry are consider ‘surplus’ and are often sold cheaply into poverty relief schemes with little or no training to the buyers on how to raise these boy calves. A huge number of them die painfully of exposure and incorrect feeding.


Fill in local store's feedback form: by filling in feedback forms found in most good grocery stores, urges store owners to stock more free range products in support of ending factory farmed meat and eggs.

Freedom from Hunger and Thirst -

by ready access to fresh water and a diet

to maintain full health and vigour.


Freedom from Discomfort -

by providing an appropriate environment including

shelter and a comfortable resting area.


Freedom from Pain, Injury or Disease -

by prevention or rapid diagnosis and treatment.


Freedom to Express Normal Behaviour -

by providing sufficient space, proper facilities and

company of the animal's own kind.


Freedom from Fear and Distress -

by ensuring conditions and treatment which

avoid mental suffering.

All animals deserve a life free from abuse.  The Five Freedoms for animal welfare.



Compassionate Living


Helping animals is not difficult and time-consuming, or even expensive. It's about being informed of the abuse and cruelty animals are subjected to through factory farming.